Publisher's Guide to Helium Marketplace

The Helium Marketplace is the publisher’s easy source for custom content for your print publication and/or online presence.

A QUICK OVERVIEW

The Helium Marketplace eliminates the overhead of managing freelancers and contract writers. Simply put, our publishers post titles here for articles they want, then our writers submit top notch articles that correspond with these titles. Plus the Helium Marketplace reduces the number of submissions you need to review before finding content you like- no headaches, no stress. Here’s how the Marketplace works:

You request titles for which you want custom content. You indicate the payment you want selected writers to receive and provide a brief description for each title.
Our writer base (currently 100,000 and growing) self-selects and competes to write the best article. The Helium ranking engine separates the wheat from the chaff.
You return at the end of your promotion and review the top-rated articles. You pay only for the articles you select. No sign-up fee. No deposit. No obligation. You get full SEO value, guaranteed exclusive license, and you can select from other available options.

HOW TO SIGN UP FOR MARKETPLACE

To sign up for Marketplace, get in touch with a sales rep by emailing partner@helium.com. After you have a brief chat with us about your editorial needs and an overview of our Marketplace agreement, your titles will be posted in the Helium Marketplace, collecting submissions for you – automatically! We’ll also set you up at that time with a User ID and a password.

HOW TO LOG IN TO HELIUM

To log in to your Helium account:

Go to www.helium.com
Click “Log in” at the top of the page.
Enter your user ID and password (both provided by your Marketplace sales representative).
Click the “Log in” button.
You will be taken first to your Marketplace Publisher home page.

SETTING UP YOUR FIRST PROMOTION

Setting up your first promotion is easy. Create titles and requirements based on your editorial needs. Set competitive prices within your budget. Use our interactive, self-service web-based form to get underway.

CREATING TITLES AND SETTING PRICES

To create titles for Marketplace:

Review the Helium Marketplace style guide. You can download it at our Helium Marketplace – For Publishers page.
Fill out the Helium Marketplace order form. You can download it at our Helium Marketplace – For Publishers page.

Setting Prices
Your Helium Marketplace sales representative can help you understand the various parameters and guidelines for determining the most cost-effective price for you to get the custom content you need. We will be happy to work with you on configuring your titles, descriptions and price points for maximum effectiveness.

Here’s the breakdown:

VIEWING TITLES

You can see your titles on your Marketplace Publisher page. You’ll be taken to this page when you first log in to Helium. If you are logged in but not at your Marketplace Publisher home page, click your user ID name at the top of any page you are viewing.

Your Marketplace Publisher page displays your current titles. Sort your titles by clicking on the headings of the title list. Click once to sort in ascending order, click a second time to sort in descending order. You can sort by:

Channel
Days left
# of articles
Writer payment
Title Class

Scroll through the titles by clicking on the page number at the bottom of the title list.

VIEWING AND TRACKING ARTICLE SUBMISSIONS

Go to your Marketplace Publisher page.
Click the “Marketplace titles” link in the Publishers purple navigation bar at the top left of the page.
Filter by the status of the titles. The available filters are:
A. Receiving submissions: These titles are not yet available for selection.

B. Ready for purchase: These titles are closed to submission; articles may be selected and licensed.

C. Archived: These titles are past the selection deadline.
Click the title to see the list of submitted articles.
Click the ranking symbol or the “read more . . .” link to see the entire article. Please note that ongoing ratings can change the ranking you see.
Click on “edit” next to the Review status box to track your submissions. You will be brought to the article page.
Under “Review Status” on the article page, use the dropdown menu to choose from “None,” “Keep,” “Maybe” and “Pass.”

The block to the left of that will turn green, yellow or red, depending your selection.
Your tracking selection will appear when you go back to the list page for all the articles under that title.

MAKING ARTICLE SELECTIONS

Go to your Marketplace Publisher home page.
Click the “Marketplace titles” link in the Publishers purple navigation bar at the top left of the page.
Change the filter to “Ready for purchase.”
Sort the titles as you wish.
Click a title to see the article submissions and to review them.
To select an article, click the “Add to cart” link at the top of the article summary or at the top of the article. This will add the article to your shopping cart.
A. Your shopping cart is persistent through visits to Helium. You can log off and even close your browser without losing your selections.

B. To find your shopping cart, go to your Marketplace Publisher home page, click the Marketplace titles link and then click “View shopping cart” in the upper right.

PURCHASING ARTICLES

View your shopping cart by navigating to your Marketplace Publisher home page.
Click the “Marketplace titles” link. Next, click “View shopping cart.”
Review your selected articles and the subtotal. (The subtotal reflects the base price indicated for the title plus any appropriate licensing fees.)
When satisfied with your selection, click “Proceed to checkout.”
Your billing information is pre-populated. If necessary, you may change this information so that the billing information in these fields matches the billing information on the credit card you wish to use.
NOTE: Changing the billing information here will not change the billing information on file for your account. If you would like to change that information permanently, please contact your Marketplace sales representative.
Enter the credit card information in section 2 “Payment method.”
In Section 3 “Close or extend titles,” you can choose to close the title, which will release the title and its remaining articles to Helium. Or you can choose to extend the title so that writers have more time to write new submissions. The default behavior is to close the title and release it to Helium.
In Section 4, click “Purchase now” to finalize your purchase. Next, you’ll land on the receipt page for your purchase.

OBTAINING YOUR LICENSED CONTENT

After purchasing your content, you will land on the Receipt page for your purchase. (Your purchase history is maintained for you by Helium. To get to your purchase history, click the “Purchase history” link from your Marketplace Publisher home page.)
Select the Order ID for which you would like to see the titles and articles.
Click the “read more . . .” or “Click here to view article” links to see the complete article.
Click the “Copy to clipboard” button to copy the article contents to your Windows clipboard
A. You may then paste the content into your favorite word processor.

B. Please note that this pastes only the content and not the title, writer’s name or link to the writer’s “About Me” page. You may need to copy this information separately to comply with your Helium Marketplace Agreement.

HOW TO PURCHASE STOCK CONTENT ON HELIUM

Helium now offers publishers the opportunity to purchase quality articles directly from our entire knowledge library. From informational articles to reviews to memorable testimonials, our vast selection of content can fill your editorial needs.

Purchasing an article you want on the site is easy. Here’s how:

On an article page, you should see an icon for “Article Tools” at the top right of the piece.

Click the icon for “Article Tools” and a window will pop up in a grayed screen of your browser. Choose the “Publisher Tools” tab.

If you wish to purchase that article, you’ll see a button that says “Add this article to your cart.” When you click the button, the article will be placed into your shopping cart.
When the article is in your cart, the popup will show the following:

The “Remove this article from cart” button allows you to remove the article from your cart if you made a mistake. If you are happy with your selection and want to view your cart or purchase history, you can also do that by clicking the appropriate selections underneath the button.
From your cart, you can navigate back to the chosen article and use the process above to remove the article from your cart.
Once you are ready to purchase, please contact your sales representative whose name, email address and phone number should appear at the top of your cart page. That person will assist you through the purchase process, after which an email will be sent confirming your purchase.
Your stock content fulfillment email will contain the number of articles purchased, the file size and the date of purchase. Two links allow you to access your content via XML feed or a zip file to download.